In conclusion, this project has been a journey of continuous improvement and innovation. We’ve consistently strived to create an engaging, inclusive, and modern UI/UX for Osmos’s first-mile data ingestion platform. The ongoing nature of our collaboration reflects our dedication to maintaining the platform’s relevance, user-friendliness, and alignment with Osmos’s evolving business objectives. Our work has not only elevated the product but has also played a significant role in Osmos’s growth and success in the industry.

Our project commenced with the creation of a bespoke design system, carefully tailored to Shoreline Health’s specific requirements. Leveraging the MUI React components as our foundation, we thoroughly customized them, ensuring seamless integration while preserving the platform’s distinctive identity. My responsibilities included defining type styles, establishing a hierarchy, and crafting a visually harmonious user interface.

The core of my contributions has been the creation of high-fidelity mockups for both desktop and mobile interfaces. These mockups encompassed essential pages of the platform, such as the home collections page, playlist view, patient communication emails, and artifact detail pages.

Our primary challenge was to design a system that would empower clinicians to efficiently compile and deliver a curated set of educational resources to their patients. Simultaneously, it was imperative that we ensure patients could seamlessly access and navigate these resources on the Shoreline platform. Striking this balance and meeting the diverse needs of both user groups were pivotal to the product’s success.

The resulting platform was successfully launched. Ultimately, the product simplifies the workflow of patient education for oncology clinicians, allowing them to efficiently manage, organize, and deliver valuable resources to their patients. The system centralizes information resources, automated approval workflows, enables video clip recording, and facilitates playlist creation.

Our approach was user-centric, ensuring patients could easily access materials and share them with friends and family. The platform was designed with accessibility and user-friendliness at the forefront, ensuring both oncology clinicians and patients could effortlessly navigate and interact with educational resources.

The success of the project became evident as Shoreline Health quickly established partnerships with local hospital groups, with plans to expand their customer base in the near future. By designing features that centralize information resources and facilitate content delivery in various formats, we’ve enabled oncology clinicians to provide valuable resources to their patients more efficiently.

To truly understand Bout Time Pub & Grub’s atmosphere, clientele, and menu offerings, our team visited one of their locations and had lunch. This firsthand experience was essential in crafting a design that resonated with the brand.

A comprehensive competitive analysis was conducted, exploring local and national bar & restaurant chains to gain insights into user flows related to online ordering, event promotion, and menu layout. Collaborating with Elle Marketing, we received a repository of high-quality photos showcasing Bout Time’s food and interiors. These images played a pivotal role in envisioning a design that incorporated large-scale, enticing visuals to transport users into the heart of the Bout Time experience.

With the images and our colleagues’ redesigned logo in mind, I created wireframes designed for both desktop and mobile interfaces. These wireframes utilized a modular system of fold-tall blocks with rounded corners, offering a dynamic yet user-friendly platform. Since the site would be built on the WordPress platform, these blocks would empower the client to mix and match elements with ease.

The design focus was on creating a visually striking homepage, a user-friendly header navigation menu, a prominently featured page for locating the nearest Bout Time location, and a comprehensive events page. The events page enabled visitors to search, filter, and register for the numerous sports-related gatherings Bout Time frequently hosts. The design aimed to convey the brand’s lighthearted and fun personality, incorporating dynamic elements like a crawling banner, colorful loading bars within accordions, and engaging hover states for cards. Given the extensive menu sections and items, I introduced a responsive anchor-linked menu with tabs for each section to simplify navigation and eliminate any sense of overwhelm.

Working closely with our developers, I conducted extensive Quality Assurance (QA) to ensure the visual elements, user flows, and responsiveness of the new design met our standards. Since the website’s launch, the positive sales data showcases an increase in both online ordering and visitorship, underscoring the success of our collaborative efforts.

The project resulted in a functional and visually appealing website that authentically conveys Bout Time Pub & Grub’s brand personality. It has established a robust online presence for the company, contributing to a notable uptick in sales and visitor engagement. Bout Time continues to be a valued client of Anchor & Alpine, a testament to the high performance of their new website. The collaborative effort, merging UX/UI and graphic design, played a pivotal role in redefining Bout Time’s digital presence, and I’m proud of the positive impact we’ve had on their business.

To meet Tulie Bakery’s budget constraints and the need for a user-friendly backend, we devised a website based on a customizable CMS template with efficient CSS customization. While several CMS templates met these criteria, Tulie Bakery sought a unique and fully customized design. After careful evaluation, we selected the Cargo site building platform, offering a balance between customizability and user-friendliness. We opted for a template that featured built-in interactions, yet allowed us the creative freedom to craft a distinctive design.

As a longtime Tulie Bakery customer, I aimed to replicate the effortless, minimalistic experience of visiting their physical locations in the website’s user experience. I wanted the website to feel just like walking into the bakery for a croissant and espresso. To achieve this, I selected a template that employed a single, long-scrolling page with multiple fold-height sections. The template provided ample room for customization, allowing me to create high-fidelity mockups and even dabble in simple CSS. Collaborating with the developers, we implemented anchor links in a sticky header navigation menu, ensuring smooth scrolling navigation to various areas within the site. Through biweekly meetings with Tulie and Team Five Three, I fine-tuned the design for both practicality and beauty.

Seggar takes pride in her brand’s quiet luxury, and we strived to convey this identity in the final product. The website featured alternating tones of white and tan, employed the Geometric 415 typeface in various well-kerned weights, incorporated generous whitespace, and showcased sharp, detailed images of their delectable offerings. The centerpiece of the site was Tulie Bakery’s menu, cleverly organized into a navigation menu mirroring the physical menu’s appearance and feel.

After rigorous iteration and quality assurance, the website was launched in two months. The result has proven to be a perfect fit for Tulie Bakery. Seggar is delighted with the site’s aesthetics and its newfound ability to accommodate timely edits. Communication with customers has become clearer and more streamlined, positively impacting the business. Following the launch, I continued to collaborate with Tulie Bakery, assisting with website maintenance and adding/removing temporary holiday menu sections as needed.

As I transitioned from freelance work to joining the Anchor & Alpine agency, I was able to bring Tulie Bakery on as a client. They remain one of our valued clients to this day.

Project Goals:

Easy Updates: Knowing the site would be frequently updated with news, job postings, and fan content, we prioritized creating a setup that allowed their team to make edits without hassle.

Reflecting the Brand: We established fonts, colors, and icons that aligned with Avalanche’s personality—bold, imaginative, and fun—while maintaining a professional edge.

Visual Engagement: Using immersive imagery and dynamic video elements, we aimed to give visitors a sense of the energy and magic that defines Avalanche’s work.

Key Design Elements:

Intuitive Navigation: The layout and structure were designed to make exploring their games, career opportunities, and community initiatives as smooth and engaging as possible.

Animated Runes: Inspired by Avalanche’s games, these animations add subtle movement and interactivity, creating a thoughtful and engaging user experience.

Mobile-First Design: We made sure the site feels just as impactful on mobile as it does on desktop, giving users seamless access no matter how they visit.

Result: The redesigned website is more than just a portfolio—it’s a digital extension of Avalanche’s studio identity. It’s helped them showcase their work in a way that feels authentic while also serving as a powerful tool for recruitment and fan engagement. Collaborating on this project was incredibly rewarding, blending imagination and usability to create something Avalanche is excited to share with the world.

Slipstream was created to fill a void in the local subculture—a lack of dance-focused, high-energy events featuring house, dance, and techno music. The event is as much about cultivating a community as it is about creating a space for fun, music, and cool visuals. Each flyer needed to convey the unique vibe of the event while serving practical purposes for print distribution and social media promotion, primarily on Instagram.

Multi-Purpose Design: Create flexible designs optimized for both print and digital platforms.

Energy and Appeal: Capture the euphoric and dynamic atmosphere of the event to excite attendees.

Cultural Relevance: Reflect the aesthetic of the dance music subculture in Salt Lake City, balancing bold, edgy visuals with approachable, fun elements.

Consistency: Develop a cohesive visual identity across multiple months while allowing each flyer to stand out on its own.

Each flyer starts with a discussion with the DJs to explore themes, energy, and any specific ideas they’d like to incorporate. Drawing inspiration from rave culture, experimental typography, and retro-futuristic aesthetics, I experiment with bold layouts, striking color schemes, and curated imagery.